Loosen up in Lorna Jane | $50 Dimvaloo Active Living Giveaway

Love bargains? Adore fashion-forward workout-wear? Care for a free $50 gift card? Oh, dollface — you’re in luck!

Meet Dimvaloo. St. Louis boutique Dimvaloo Active Living is the exclusive Lorna Jane retailer in the area. What’s Lorna Jane? Lorna Jane is an Australian line of high-quality activewear pieces made with emphasis on both function and fashion. To sum it up, these are the pieces that changed my mind about sporty fashion — and you can grab those items while knowing you are helping to support a local small business.

The Huffington Post reports that $68 of every $100 spent locally stays in the local economy — an impressive figure, especially when compared to the reported $43 from non-local stores. And not to state the obvious, but shopping local supports your neighbors and friends. I first met the owner of Dimvaloo, Kate, a long time ago at an event; knowing shopping there supports her, her business, and her employees is equally as great as the shopaholic thrill I get from finding a new favorite item.

And shopping small doesn’t mean overpaying. In the case of Dimvaloo, you’re paying for quality. (Uhmmm… many of these fabrics are pill-resistant. I own a few items and I can wholeheartedly say these pieces stand the test of time without looking as disheveled as you feel after a workout.)

Care more about bargains than quality? I know the argument; no judgement, dolls. You can still happily head to Dimvaloo on Nov. 28, 29 and 30 for the #ShopSmall Sale. Find shockingly-low prices on final-sale Lorna Jane pieces during this 72-hour clearance frenzy: jackets for $50, bottoms for $40, tops for $30, and — here’s the best one — sports bras for $20.

That’s right: Grab a world-class over-the-shoulder-boulder-holder for the same price lower-quality bosom-baskets are sold for at big-box stores.

Take a peek at a few of my favorite pieces, details, and patterns from the store.









Dimvaloo Picks
All items from Dimvaloo // Graphic: Polyvore

a Rafflecopter giveaway

Good luck in the giveaway! Thanks for sponsoring this post, Dimvaloo!


  1. December 1, 2014 / 8:23 am

    Sports bras with interesting back views are my new thing! Love this!

  2. December 7, 2014 / 7:42 pm

    I love all the patterns and colors! It’s not fun to hit the gym looking scruffy, cute duds are definitely an incentive to make the work out happen.

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